BASF Market Segment Manager - Residential Construction (Performance Materials) in Wyandotte, Michigan
At BASF, we create chemistry through the power of connected minds. By balancing economic success with environmental protection and social responsibility, we are building a more sustainable future through chemistry. As the world’s leading chemical company, we help our customers in nearly every industry meet the current and future needs of society through science and innovation.
We provide a challenging and rewarding work environment with a strong emphasis on process safety, as well as the safety of our employees and the communities we operate in, and are always working to form the best team—especially from within, through an emphasis on lifelong learning and development.
And we are constantly striving to become an even better place to work. BASF has been recognized by Forbes Magazine as one of America’s Best Employers in 2016. Come join us on our journey to create solutions for a sustainable future!
Where the Chemistry Happens…
An experienced Market Segment Manager with industry segment focus will drive profitability of the portfolio through strategy and new business development. This position is to be held by an experienced (mid-career) hire, recognized for driving sustainable solutions both inside BASF and throughout the residential construction industry.
Market Segment Manager - Residential Construction (Performance Materials) (1703970) – Wyandotte, MI - (Location may be flexible based on successful candidate's location)
Formula for Success: You Will…
Lead the development of Segment Industry Roadmaps for North America.
Represent the North American segment as a member of the Global Segment Team.
Initiate and steer innovation projects through the Phasegate process to secure profitable growth for the future of the Industry segment.
Be responsible to initiate/coordinate technology/product transfers to/from North America from other regions.
Steer profitability performance of segment through portfolio positioning reviews, product improvement projects, and price band development.
Oversee new business development including lead identification and management, and development of customer-specific projects.
Conduct customer segmentation, prioritizing customer growth opportunities and service needs accordingly.
Establish product/pricing value propositions for portfolio.
Translate marketing strategy to clear sales packages for territory/account managers.
Manage marketing communication strategy for respective market segment including trade show presence, endorsements, advertisements, and product launches.
Create Your Own Chemistry: What We Offer You…
Adding value to our customers begins with adding value to you. You@BASF is the suite of benefits, perks, programs and unique opportunities we offer to support you—the whole you—in all stages of your life and career. With you@BASF, you create your own chemistry.
The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans, to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success. Working for a large, global organization, you’ll have a chance to grow professionally and personally, expand your network and build a rewarding and dynamic career.
Ingredients for Success: What We Look for in You…
Bachelor’s degree required; advanced degree is a plus.
A minimum of 7 years of work experience (preferably in the target market segment) with multiple roles within marketing and/or sales functions with increasing levels of responsibility.
Demonstrated experience leading projects.
Demonstrated R&D portfolio steering and strategy development experience preferred.
Industry-specific certification(s) (i.e., LEED) and construction industry experience preferred.
Job: MARK - Marketing
Organization: (PM)-Performance Materials
Title: Market Segment Manager - Residential Construction (Performance Materials)
Requisition ID: 1703970