Job Information

BASF Regional Marketing Manager - Vegetable Seeds - Remote, USA in Boston, Massachusetts

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Where the Chemistry Happens

At BASF Vegetable Seeds, it is our ambition to make healthy eating enjoyable and sustainable. Together and in collaboration with partners we are eager to improve our vegetable varieties and solutions for our customers, the vegetable value chain and consumers worldwide. To further develop and grow this ambition we are looking for a Regional Marketing Manager.

This is a US remote position. Ideal locations for remote candidates would be in the states of California, Idaho, North Carolina, Florida, Massachusetts.

As a Regional Marketing Manager - Vegetable Seeds you will...

This Regional Marketing Manager role is short to mid-term focused on customer and crop marketing for the Nunhems branded business of vegetable seeds:

  • Hires, coaches, develops, and leads a team of Regional Crop Leads and Customer Marketing Specialists within the America’s Region

  • The America’s Region is made up of North, Central, and South America, and Australia and New Zealand

  • Defines the focus areas for the region in harmony with: Regional Crop Leads, Customer Marketing Specialists, Country Marketing and Sales Excellence and overall Vegetable Seeds Strategic direction

  • Constructing focus areas into 3-5 year Strategic Marketing and Sales plans

  • Provides input to the Head of Marketing and Sales for regional strategic customer and cross crop needs of the region Americas

  • Develops and delivers market intelligence that clearly articulates the impact on our Nunhems brand and customers

  • Regional Steering of marketing and sales team

  • Bringing pricing excellence in the region to maximize profit for long term success of the company so we can help our customer long-term

  • Co-develop best practices with marketing and sales excellence for best fit regional marketing needs


You will be responsible for 4 to 10 direct reports.

Your formula for success…


  • Versatility on inter-personal style

  • Excellent communicator - influence with and without authority

  • Entrepreneurial - growth mindset

  • Team Player - collaboration

  • Strong Leadership skills

  • Strong Management competencies

  • Drives and Delivers Results


  • Education: Bachelor’s or master’s in agriculture, MBA will be an advantage

  • Work experience: 5 – 10 years’ experience in agricultural marketing

  • Language skill: English, Spanish is a plus

  • IT: Strong working knowledge of MS Office


  • Pioneering: courageously trying new things to win

  • Empowering: Enabling to take actions and make decisions

  • Performing: Focus on the right things and act quickly

You @ BASF

At BASF you get more than just compensation, Medical & Dental. Our total offer includes a wide range of elements you need to be your best in every stage of your life. That’s what we call you@BASF. Our Periodic Table of Benefits includes some additional perks below for starters…

  • Flexible Work Arrangements whenever possible

  • Retirement Benefits

  • Maternity/Paternity Leave, Infertility & Adoption reimbursement

  • Mentoring & Development Programs

  • Employee Discounts

  • Pet insurance

  • Matching Donations to your favorite cause

  • Access to our BASF Wine Cellar

What are you waiting for? Click Apply now to BELONG@BASF!!

BASF is committed to pay transparency practices. The competitive Pay Range for this role is $140,800 – $193,600. Actual pay will be determined based on education, certifications, experience, and other job-related factors permitted by law.

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact to report fraud.


Job: MARK - Marketing

Organization: G-APV/SN-Vegetable Seeds Sales-63022583

Title: Regional Marketing Manager - Vegetable Seeds - Remote, USA

Location: CA-Acampo

Requisition ID: 2301292

Other Locations: US-CA-Los Angeles, US-ID-Parma, US-MA-Boston, US-CA-Sacramento, US-FL-Orlando, US-NC-Durham, US-CO-Denver, US-CA-Acampo, US-FL-Jacksonville